Trademark Licensing Services
Trademark Licensing is a legal arrangement where the owner of a registered trademark grants permission to another party to use the mark under agreed terms. It helps businesses expand their reach, generate revenue, and build stronger brand visibility without losing ownership rights.
Types of Trademark Licensing
Trademark licensing can take various forms depending on business needs and agreements
Exclusive License
Only one licensee gets the rights to use the trademark, excluding even the owner from using it.
Non-Exclusive License
The owner can license the trademark to multiple parties at the same time.
Sole License
Both the owner and a single licensee have rights to use the trademark, but no third party is allowed.
Territorial License
Grants rights to use the trademark within a specific region or country.
Product/Service-Specific License
Permission is given to use the trademark for particular goods or services only.
Cross-Licensing Agreement
Two or more companies allow each other to use their trademarks, often for collaboration.
Why Trademark Licensing is Important?
Revenue Generation
Allows trademark owners to earn royalty income from licensees.
Market Expansion
Helps brands enter new regions or industries without direct investment.
Brand Recognition
Widens visibility of the brand through authorized use.
Legal Protection
Licensing agreements safeguard ownership and prevent misuse of trademarks.
FAQs
Does licensing transfer ownership of the trademark?
No, the owner retains ownership; only usage rights are granted under the agreement.
Is trademark licensing mandatory to be registered?
While not mandatory, registering the license with the Trademark Registry is highly recommended for legal enforceability.
What should a trademark licensing agreement include?
It should cover scope of use, duration, territory, royalty terms, and quality control measures.
Can a trademark be licensed internationally?
Yes, trademark owners can license their marks in foreign countries under international agreements.
What happens if the licensee misuses the trademark?
The licensor can terminate the agreement and take legal action for infringement or damages.